American rapper and actor Snoop Dogg has been named celebrity commissioner and an owner of Champions Basketball League, a new sports marketing company made up of former NBA players, which will host year-round charity events, camps, and community based programmes in the US.

The Drop It Like It's Hot hitmaker commented 'Champions Basketball League is a sports innovation for fans.... I'm looking forward to collaborating with the organisation on unique ways to entertain fans and work with the league to secure celebrity partners in each of the major markets where Champions Basketball League will play this summer'.